Optimize My Search

Make Backlinks Count

There is one thing you will need to learn fast as a new webmaster and understand as a seasoned webmaster, backlinks are important for search engine ranking success. (Backlinks: links on other web sites that point to yours) How you get those backlinks, naturally, link exchanges, buying or whatever is for another article. This one will explain ways to make them count the most and to do that, you have to use backlinks relative to your site.

Some backlinks can hurt, so there has to be some investigative work done before you except that exchange. The whole point of having backlinks is to benefit each others visitors and then your site.

Here are a few items to help you with the link exchange and to see if it would be beneficial to you to do the exchange at all. You should check these items on three pages of the site you want to link with: Home Page, Directory Page and Backlink Page.

You want to check the Home Page to find out some vital statistics of the whole site. The Directory Page, some sites may or may not have this page; it is where they categorize all their links, if they do not just skip this. Finally the Backlink Page is where your actually link will come from.

Before we get started I would like to state Google is not the last word in all things relating to search, but for right now it is real close .